Sunday, 9 February 2014

Agejo Trends: MA*RS Spring Collection

It's been a year since I decided to pursue the agejo-gal style, can you believe that? I can't. I actually had to flick back through my Tumblr just to double check that I wasn't going mad... Sunday 4th Feb I wrote that post. Just over a year ago. Wow.

I'm not quite sure how to celebrate it and I'm sure I will do another post on it soon, but for today I'm going to talk about the new MA*RS catalog! I don't really talk about catalogues and new stock that much - if at all - on my blog, so it's nice to have a change. Would you like me to talk more about these things in future? Comment below please!



1. Black, Pink, White and cream. These are still the main colours in MA*RS although they have somehow made it look more 'spring' with the dramatic and lighter patterns. It looks like they are still carrying on with their grey marl colour as well but this isn't as dominant as the others. Perhaps this is the beginning of MA*RS aiming towards older gals?

2. Detailed Prints. Zebra print is slowly making it's way back as one of the main spring trends as seen in the 'Valentine Pants' which is great because this happens to be one of my favourites! I absolutely love their new zebra & jewellery print ("Ornament Print") that they've brought in. It seems that MA*RS hasn't entirely converted to a more onee-gyaru approach, and is still strongly set within agejo.

3. High-Waisted "Jumper" Skirts. Wow these skirts are so adorable! They really add to that cute appearance, which is definitely good for those who like hime/hime kaji. I can actually see this appearing in local stores.

4. Suspenders/OTK socks. They're socks are still a key factor in their outfits but it seems that they aren't as dramatic as normal as they are missing their signature fuscia bows.

5. Large Handbags. The handbags are leaning more to the medium-larger size and look very chic! Looks like they are doing more and more 'plainer' styles for that really elegant appearance. This will be perfect for agejos at work!

Overall, I think MA*RS is leaning more towards older ladies ('older' as in mid-late twenties) but it's still workable for a younger audience because of the dramatic prints. I'm dying to buy their Ornament Print, and that jumper-skirt!

That's all for now, beautiful people. Until next time!


  1. Things don't seem as "print heavy" for Mars! I hope they have some more print items hiding away in their collection as I always loved those :D
    I also spied some sneaky man boxers in there too haha, love it!


  2. I think I'd like to hear more about catalogues, especially ones with street snaps and 'fashion points'.

  3. The pink coat/jacket is darling. The handbags are a yes yes yes!!

  4. Yes I've noticed that too! Seems like they're just sticking to one, new print this spring... Although they've still got their older prints in store which is good. I hope they bring out some more in the summer!

    Haha yes! I'm hoping to get my boyfriend a pair ;D

  5. Awesome! Thanks very much for your feedback :D I'll see what I can do!

  6. I know right? It's so adorable, and perfect for agejo coords! I'm dying to get some of their handbags... I'm a bit of a handbag addict ;_;

  7. I really love their new collection and I got already 3 items from it :3
    I love the fact that they still use their typical patterns but also come up with simple things like the black skirt and the blouse. The bags are so nice too :3 I am already thinking about getting one of them too.

  8. I am a handbag addict,lol. If I could afford I would have a room full of Betsey Johnson bags (one of my favorite designers purse wise ).

  9. Hi I was wondering if you can make more posts about this but in different brands? :)

  10. I'm so in love with the new print!! Excited to see the direction MA*RS is heading, they seemed to have toned down a bit to juuust about where I like it :P

  11. I got these: :3
    I want one with a zipper too but I'll check what they have in the store :) Japanese bags don't have often zippers ._.

  12. Me too! Aah I prefer the more OTT style ;D But this collection is beautiful!

  13. You're so lucky! I wanted the first one but it's already sold out ;_;

  14. my friend got it for me in the shop at 109 :D even if they are sold out online, they might still be in stock in the shops :3


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