“Lizzie, where do you buy your gyaru brand clothes from?” “What shops do you buy from?” “Where did you get your MA*RS dress from?” Are the most frequently asked questions I receive on my socials, so today I’ve put all of my favourite shops all in one place. So read on for more info on where, and how, to buy gyaru brand…
updated: 27.02.2023



Before we begin however, I feel like I need to give you a lil’ bit of a warning especially if you are new to gyaru: gyaru is a (pretty much) dead fashion. Most of the brands we know and love don’t exist anymore, so it might be hard to find brand items. This is why I always recommend going for a certain aesthetic, e.g. “hibiscus skirt” to find things that could work with gyaru. I’d also recommend to do your research first and be specific about the brands and items you wanna invest in. Oh, and don’t ever scalp!!!!
Also, I didn’t buy directly from Japan until 2020. Yep – I spent the rest of my gal life just buying from my friends and through Facebook/Instagram. Shocking, right?
Okay, let’s get onto the list!
eBay + secondhand sites (depop, vinted etc)
I feel like I’m stating the obvious here, but apps like Depop are becoming and more popular for selling secondhand brands items. I’ve bought a few Liz Lisa pieces there, and have even listed clothes there myself. And, of course, eBay is always a good start but there are other apps that are quite similar like Vinted.
Gyaru Sales and other pages on Facebook
This is my favourite place to buy from, and in fact 90% of my gyaru wardrobe and magazines come from here. You don’t have to worry about things like shopping services and can buy directly from the individual, and people are usually honest about the condition the items they’re selling are in. This is where I buy most of my MA*RS items. I won’t link it as it’s a private group, but you can search for it when you log in on FB.
Tokyo Kawaii Life
This is the place if you want to buy new Liz Lisa (although, sadly, the new Liz Lisa isn’t gyaru anymore) but it’s incredibly easy to buy Liz Lisa items from. They ship internationally so no need to worry about getting a shopping service!
Emilie’s Sales on Facebook
Another place that sells secondhand Liz Lisa as well as other himekaji brands, often in immaculate condition. I bought a Liz Lisa jumpsuit from here and it arrived really quickly and in perfect condition.
CDJapan
Technically not where I buy gyaru brand, but this is where I bought some of my gyaru magazines including the latest EGG mook. No shopping service required, and you can purchase directly from their store. Easy peasy like lemon squeasy!
Aliexpress
I have grown to love aliexpress. They don’t sell gyaru brand, but they are a goldmine for finding accessories and flashy false nails… And even lashes! Shipping does take an age but everything on there is super cheap. You might be able to find some pieces that look veeeeeery similar to gyaru brand. I just thought I’d include aliexpress because I use it a fair amount, despite them not selling gyaru brand lol.



Mercari
Mercari is a Japanese website (kinda’ like eBay) so I’d recommend loading it up in Google Chrome. Here you will have to use a shopping service in order to purchase items. Please note: that shopping services often take a small fee (service fee) and you’d have to pay for two lots of shipping – one to the service, and then to your place.
Taobao
I haven’t bought from Taobao in a very long time so unfortunately I’m unsure of how to use it nowadays, but it was the key place to get replica gyaru brand for a fraction of the price, and where the material was often a lil’ bit better than the real deal. Again, you’d need to use a shopping service for this (I used to use Taobaospree but I don’t know if they’re active anymore).



And there we have it! Hope that helps you when you want to buy gyaru brand.



Check out my other gyaru advice posts:
Elodie Joriot
June 23, 2019Hi Lizzie and Gals! You can now also buy directly from my blog! Lot of new items are on the way! ???
Gaijingal-Sakura.fr
Love
Elo
hellolizziebee
June 23, 2019Thanks so much for letting me know! <3
Elodie Joriot
June 23, 2019You’re very welcome! ❤️ I hope gals will enjoy it and to be able to make it grow up step by step… I plan to add more styles but also jewelry and accessories partnerships with makers and kids fashion … (so pity you stopped your accessories shop ?) thank you for your support! There are less and less gyaru blogs uploaded so it’s important to support each other’s (I plan to add a gyaru blogs listing on mine since I often quote you ?)
hellolizziebee
June 23, 2019Yes! <3 I'm writing up another blog post on a list of shops that gaijin gyaru have, and small businesses. I did one very briefly in a wishlist but I want to write more! I will let you know once I have finished writing it and I will add your shop to it.
Awh thank you so much! That's so sweet of you!
Elodie Joriot
June 23, 2019Awww!! Thank you so much too!! ? I started a small gyaru makers shops list but I think it’s not complete…… ? so I would be glad to read yours and to add some others on mine!
The most we communicate about them, the most we support the movement! Great!! ❤️❤️❤️
I saw you came in France lately! So pity I live so far from Bordeaux ! I hope to meet you the next time (I miss England too so I will plan to come soon! ?) ??
Kimchi Cakes
June 23, 2019I still have a lot of my kawaii clothes that I need to giveaway. I switched over to a bohemian dress style.
hellolizziebee
June 23, 2019Oooh okay! What do you do with them? Do you sell them on FB, eBay etc?
Lana
June 24, 2019I do not dress gyaru myself, but I am a lover of J-Fashion in general, and I think that many of these shops would have some beautiful clothing that I would love to wear. Thank you for sharing them with us, doll! ❤
hellolizziebee
June 28, 2019Awh you’re most welcome cutie pie! I hope it helps <3
Anny
July 2, 2019Thanks for this post! That’s so helpful.
I noticed, though, that you’ve kept writing Ratuken instead of Rakuten. Lol. Typo?
hellolizziebee
July 2, 2019Aaah whoops, thanks for pointing that out! I always get those letters the wrong way around ?
LOLÓ XD
July 22, 2019como te mantienes tan bella y sensual cual es tu secreto ah! por cierto hice unas imágenes tuyas y también hice una serie anime sobre ti y tus amigas ya estoy en proceso de realizar una nueva serie anime basada en ti tus experiencias, sueños y esperanzas querida lizzie me comunico contigo por medio de del traductor Google si estas interesada en mi trabajo por favor ponte en contacto conmigo hasta pronto mi bella dama estoy a tus órdenes y entera disposición para puedes comunicarte conmigo por este medio danilobene561@gmail.com hasta pronto te mando un abrazo y muchos besos desde Alajuela Costa Rica ??
hellolizziebee
July 22, 2019Awh, thank you so much! I’m so glad that I inspired you!
LOLÓ XD
July 22, 2019te tengo buenas noticias en Costa Rica también hay gyaru ah! por cierto quiero saber si ya tienes hijos se que es algo muy personal pero en realidad quiero saberlo si no es mucha molestia mi querida lizzie
Victoria
February 22, 2020Do you know if any of these sources are good for plus size/tall women?
Risa
May 1, 2020I find it really hard to find anything on taobao do you have any tips?
Mei
May 14, 2022TYSM! i was able to find something on ALL websites<33, sadly only accseciroes:<
was wondering if you can do keywords or different websites for clothing?? love chu!!